The Group comprises two differentiated businesses, focused on specific areas of the promotional products market: Brand Addition’s activities comprise the design, sourcing and delivery of creative promotional merchandise and branded products for global brands, and Facilisgroup provides subscription-based SaaS technology and services to SME distributors in the promotional products market in North America.
The industry
c.$50bn promotional products market
Our Group
Building brands, growing relationships, strengthening businesses.
Our focused businesses
Brand Addition
Products and services
Facilisgroup
Technology and services
Target market
Large global brands
SME promotional product distributors
Services
Design of corporate ranges and bespoke products
Source from ethical suppliers
Deliver across the globe
SaaS technology to power efficiency and growth
Supply chain consolidation for buying dynamism
Community events and training
Revenue model
Margin on products for services
Subscriptions for technology
Fees for supply chain management
Geographic hubs
Europe Asia US
US Canada